ZipRecruiter vs Indeed: Comparing job posting platforms

ZipRecruiter vs Indeed: Comparing job posting platforms

In search of the most effective job posting platform? Evaluate options and pricing for ZipRecruiter and Certainly to search out the correct match for your enterprise.

Discovering the correct candidate for a job is daunting. Apart from making certain due diligence in selecting the most effective candidate, you don’t want to spend an excessive amount of sources and time doing that. That’s the reason extra hiring managers are turning to job boards like ZipRecruiter and Certainly to leverage modern job posting and hiring instruments.

Though each ZipRecruiter and Certainly are common out there, they nonetheless reserve some distinctive variations that will sway human sources managers to choose one over the opposite. Here’s a breakdown of how every platform compares that can assist you select the correct platform on your firm.

What’s ZipRecruiter?

Picture: ZipRecruiter

ZipRecruiter is a paid job posting platform the place employers not solely put up job openings but in addition depend on the platform to have their jobs shared throughout a number of job posting platforms.

In contrast to many job posting websites the place your job is hosted solely on the location, ZipRecruiter distributes your openings on different job boards. This manner, the platform makes it doable for extra job seekers to see your job openings and means that you can monitor every utility with their applicant monitoring system.

What’s Certainly?

The Indeed logo.
Picture: Certainly

Certainly is a job posting platform that aggregates job postings from employers and different job boards. In contrast to ZipRecruiter, Certainly doesn’t distribute the job openings on its web site throughout different job posting websites. As an alternative, it picks jobs posted on different job boards and hosts them on the location the place job seekers can apply both immediately or observe the recruiter’s utility hyperlink to use.

Though Certainly permits recruiters to put up jobs without cost, they’re charged a payment in the event that they want to improve their job put up visibility on the platform.

ZipRecruiter vs Certainly: Options and pricing comparability

Characteristic ZipRecruiter Certainly
Pricing Makes use of a three-tier pricing technique. Contact gross sales for particulars. Makes use of pay-per-click for sponsored jobs. Contact gross sales for particulars.
Free job posting No Sure
Candidate analysis device Sure Sure
Résumé in database 32 million+ 200 million+
Job put up dealing with Job distributor Job aggregator
On-line talent evaluation No Sure
Cell app Sure Sure
Limitless candidate purposes Sure Sure
ATS integration Sure Sure

Free trial and plans

ZipRecruiter comes as a paid service and doesn’t supply a free plan. Nonetheless, employers are handled to a four-day free trial the place they’ll put up a single job without cost. To make your job posting run past the 4 days, you’ll be required to pay for a plan.

Certainly presents its customers a chance to put up jobs without charge. However if you would like your itemizing to realize sufficient visibility, it’s possible you’ll must pay for a sponsored job posting.


ZipRecruiter presents three pricing plans: Customary, Premium and Professional. For the standard utilization plan, the charges fluctuate based mostly on what options you choose and the variety of jobs you put up. For correct pricing, you must contact their buyer assist to debate a customized plan and the proper quote for your enterprise.

On the flip aspect, Certainly permits customers to put up their jobs without cost however requires them to sponsor their job itemizing if they need their posts to realize extra traction.

Sponsoring a job put up on Certainly attracts a payment, however that is based mostly on efficiency. This implies that you could solely pay for purposes that meet your necessities. Certainly often offers 72 hours for customers to reject purposes that don’t match their wants earlier than they get charged.

Résumé in database

Certainly has over 200 million résumés in its database in comparison with ZipRecruiter’s over 32 million.

This huge distinction within the variety of résumés within the database may very well be as a result of distinction within the areas of protection. Certainly is a worldwide job itemizing platform, whereas ZipRecruiter solely accepts job postings from U.S. territories.

Candidate analysis instruments

ZipRecruiter permits employers to pose inquiries to candidates to assist them slim down the most effective candidates in response to their wants.

Certainly, however, presents a complete talent evaluation of candidates within the type of skill-based assessments. These skill-based assessments assist customers to choose certified candidates for particular jobs.

Job posts dealing with

Though each ZipRecruiter and Certainly make provisions for customers to put up their jobs, every platform handles the way it processes the job posts in a different way. For each job put up listed on ZipRecruiter, it shares the itemizing with extra job boards.

That is totally different in Certainly, which acts extra like a job aggregator. Because of this Certainly not solely lists jobs posted on its platform but in addition sources job listings from different job posting platforms.

Professionals and cons of ZipRecruiter


  • The platform is simple to make use of.
  • With one click on, your job might be seen on greater than 100 job boards.
  • It presents customizable job templates.
  • It makes use of AI to deal with candidate matching.
  • If presents branded job pages.


  • The trial interval is just too brief.
  • Your month-to-month billing is auto-renewed.
  • The platform is dear when in comparison with different platforms.
  • You may miss out on probably the most appropriate candidate exterior the U.S.

Professionals and cons of Certainly


  • Employers can put up jobs for  free.
  • It has the biggest candidate résumé pool.
  • You possibly can create an infinite job posting without charge.
  • You’re not restricted to solely the candidates within the U.S.


  • Free jobs don’t get as a lot visibility.
  • You can not model free job postings.
  • Sponsored job posts might be costly when you’ve got a number of roles to rent.
  • The location can get spammed simply by faux recruiters from different components of the world focusing on U.S. residents.

How to decide on between ZipRecruiter and Certainly

ZipRecruiter and Certainly are nice choices for recruiters searching for modern instruments to simplify their hiring course of. Selecting one device over the opposite will rely in your group’s price range, hiring wants and rules.

ZipRecruiter will likely be a extra appropriate choice for firms with the next price range who’re extra curious about hiring U.S. skills. The platform is greatest for firms with recurrent hiring budgets.

Alternatively, firms with tight hiring budgets must choose Certainly over ZipRecruiter because it permits recruiters to put up jobs without cost. And when you’ve got a number of roles to rent, Certainly stands out as the proper choice as a result of you may put up as many roles as doable with out committing to a month-to-month plan.


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